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Winning at Workforce: Career and Pathway Awareness Starting in K-12 is the Competitive Advantage

Read how earlier awareness, access, and engaging technology are the keys to growing your talent pipeline in 2023.

In today’s ever-evolving labor market, there are more jobs available than ever for young adults to pick from depending on the type of career that best suits them. However, this is only possible if we start equipping young adults with the right tools earlier so they can better understand the wide range of careers available to them, and just as importantly, how they can access and prepare for them, especially careers within the in-demand fields of cybersecurity, manufacturing, and the life and health sciences. This will ensure the future workforce has the skills needed to remain competitive globally. 

The Benefits of Career Awareness and Pathway Access at an Earlier Age 

There are many benefits to starting early when it comes to career and pathway awareness. First, it helps young adults explore their passions as they understand more about the different types of jobs available. This leads to better decisions about which classes to take in high school, where to go to college or trade school, or whether college or trade school is even necessary for the desired career path.  

Additionally, it helps young adults develop confidence as they pursue their chosen field, be better prepared to answer questions about their chosen field or navigate job prospects without feeling lost or insecure. Finally, it gives students an advantage when entering the job market because employers know that these candidates have an understanding of what’s out there and are ready to hit the ground running from day one, minimizing costs associated with both training and attrition. It also leads to more diversity in the workforce since students from all backgrounds can benefit from career and pathway awareness in K-12. 

The Role of Technology in Career and Pathway Awareness 

One way to foster career and pathway awareness is by leveraging technology as part of the learning process. Technology can provide students with virtual experiences in different industries through videos, interactive games, or simulations that allow them to explore different roles from right where they are. This can help give them valuable insight into potential careers before they even enter college or join the workforce! Additionally, technology can provide teachers with resources, such as lesson plans or online courses designed to introduce students to different fields in engaging ways, while still following curriculum guidelines set out by their school district or state board of education. 

A Meaningful ROI

By introducing kids to various career paths earlier, we can create a generation of engaged learners who understand how their skills fit into the larger job market upon graduation—and employers will reap the rewards too. Utilizing technology as part of students’ learning process allows us to reach far beyond traditional methods used for teaching about careers; this helps us ensure that all students have equal access, regardless of background or location. As leaders in our organizations, it’s our duty to invest in these future generations now so that we create a well-rounded, sustainable workforce for tomorrow!

On a scale of  1 – 10, with 10 being the best, what score would you give your state, region or industry for your career and pathway awareness efforts with students in K-12?

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